Sime Industrial: Gaining ground-level clarity and control with FieldEx

Big machines, bigger chaos behind the scenes

Sime Industrial is a leading heavy equipment provider across Asia Pacific, serving industries like construction, mining, and energy. But as their field operations scaled, managing daily workflows became increasingly complex:

• Juggled Excel, WhatsApp, and other disconnected tools to manage jobs
• Had limited visibility into technician locations and job progress
• Processed claims manually using handwritten notes and scattered messages
• Struggled to measure field productivity or report performance with confidence

With slow updates, data gaps, and growing pressure on planners, the team needed a unified platform to streamline operations and bring clarity to the field.

“Our service operations were juggling with multiple tools; Excel sheets and WhatsApp, among others, just to keep track of technician activity, job progress and mileage claims. It was messy, reactive and time-consuming.”
- Mizhar Mustafa Kamal | Central Planner, Sime Industrial

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From scattered updates to synchronized execution

To regain control over complex field operations, Sime Industrial turned to FieldEx; a single, reliable platform to streamline planning, visibility, and reporting.

Real-time job tracking

‍FieldEx centralized all job data — updates, statuses, and time logs — so planners no longer had to bounce between spreadsheets or chats.‍

“It was much clearer what was happening on the ground, who’s doing what, where they were, and how long jobs actually took.”

Technician visibility at a glance

‍With live technician locations and task progress shown in one view, planners could respond faster to changes and stop relying on texts or calls for updates.

Smarter, faster reporting

‍Management reports that used to take hours were now just a few clicks away, with accurate data on job durations, coverage, and technician performance.

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“It gave me insights that allowed me to provide more accurate and timely updates to my Management.”

- Mizhar Mustafa Kamal | Central Planner, Sime Industrial

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Simplified claim management

‍Mileage and job claims were now backed by real-time logs, reducing manual checks and saving time for both planners and technicians.

Data-backed productivity insights

Detailed logs made it easier to justify technician performance and pinpoint inefficiencies — turning daily activity into actionable improvements.

‍“The platform made it far easier to justify our field service team productivity and manage claims, while also helping us spot inefficiencies that we couldn’t identify before.”

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Smarter ops, stronger teams

Sime Industrial now enjoys a new level of clarity and confidence in managing their field teams. From better planning to cleaner claims and faster reporting, the transformation is undeniable.

• Clear, real-time updates from the field
• Reduced reliance on manual tools
• Faster, more confident decisions
• Simplified and more accurate claims
• Improved team productivity and transparency

Real Change, Real Results

By moving away from manual tools and toward a centralized digital platform, Sime Industrial has reshaped the way it manages field service operations. What used to be a time-consuming and scattered process is now streamlined, transparent and backed by real data.

With FieldEx, the team has better oversight, faster reporting and the ability to make smarter decisions – every single day. It’s not just about keeping things running; it’s about running them better.

And for Sime Industrial, that’s made all the difference.

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“If you’re managing field teams & equipment (sold or rented) and need visibility, structure and actionable insights, FieldEx is the way to go.”

- Mizhar Mustafa Kamal | Central Planner, Sime Industrial

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